experience
Dynamic and immersive experiences that focus the audience and establish context and engagement around a purposeful objective or strategic narrative.
Duracell / Tech Demo Racetrack
GOAL: Create a hero demo for a traveling roadshow launch that demonstrates the incremental power of new alkaline technology in a very intuitive and tangible format.
SOLUTION: Build a bespoke custom racetrack with a corresponding “Jumbotron” display, lighting, real-time dashboard analytics and live camera feeds. Using battery-powered cars, executives see over the course of a 3-minute race how the new technology proves out.
Nestlé Purina / Target Pop-up Retail Lab
GOAL: Find a way to engage Target Petcare buyers and allow them to see, touch & experiment with big ideas.
SOLUTION: Build a full-scale mock retail space within a vacant clinic down the street from Target HQ. Allow customer teams to showcase best-in-class thinking and host a living lab workshop for Purina teams, live shoppers, and Target buyers.
Kraft Heinz / Grocery 2.0 Store of the Future
GOAL: Generate an engaging thought leadership presentation that linked the future of Grocery with the Kraft Heinz 10 year innovation plan.
SOLUTION: Craft a comprehensive Store of the Future concept that visualized how 5 Future Truths would need to overlay the next gen grocery experience in order to maintain relevance and viability over the next 20 years.
Maple Leaf Foods Protein Department Evolution
Comprehensive concept addressing a broad range of protein growth areas including dynamic showcase meal inspiration, sustainable meats, and Plant Based alternatives and Make it/Take it options.
Johnson & Johnson Baby Lab Prototype
Nestlé Purina Pet Lab Experiences
Kraft Heinz / Front of Store Snacking Experience
Duracell PowerLab Content Experience Zones
Nestlé Purina Beyond Brand Introduction
